Lamar

Lamar is the main protagonist of California City Show. He is a western moose who resides in California City and mainly fights crime within it. He has befriended several other characters in the show including Tyler Brovan, Celo Johnson Jr., Javion Barron Jr., Dolo Reeves, Y Levi, and many more, and has two older brothers, Delmar and Jamar, and two cousins Jaron and Shequan. He also drives a 2013 Cadillac Escalade Ext and currently resides in a small house alone as of November 2020.

The idea was conceived by Kirti Mang for his show California City Show after his prior one Three Deer was taken down due to a copyright claim by Calligraphy Studios in 2018. He was created and has been in California City Show since it first aired on April 24, 2018.

Delmar, Jamar, Jaron, and Shequan
Lamar has spent much of his times with his two brothers and his cousins since the start of the show. After moving away in Lamar's New House, he no longer sees them as much. Otherwise, he treats them as his family.

Tyler Brovan
Tyler often served as Lamar's sidekick since Season 2 and became prominent until Lamar's New House, where he only plays a tertiary role in the series. Tyler has served as Lamar's sidekick

Dolo, Y Levi, S Sean
Lamar is friends with Dolo, Y Levi, and later on Y Levi's younger brother S Sean. While being friends with them, they often fight each other (sometimes literally) if things go the wrong way, and Lamar often serves a mentor to the three due to being smarter than them, and is the only one of the four to be able to solve conflicts properly.

Sean has a very short fuse, but often only hangs out with Lamar as he's the only mature person he knows.

Kirti Mang
Lamar works for Kirti Mang at CCTV Productions as a side job in addition to his writing and eventually bounty hunting and towing in Season 4. In the series, he serves as a manager of the company. However, he and Mang do sometimes have little conflict, especially in Season 4 when Mang disagrees with Lamar towing vehicles out of the parking lot.

David Burkins
Since Lamar's New House, Lamar and David Burkins are neighbors in the series. He often helps Lamar in situations including in Cow Buses where he helps Lamar stop the evil Cow Bus after finding that the Cow Train was the good one of the two after Lamar is unable to decide on what to do with either.

Lapis & Leon Lapis
Lamar often serves as a mentor for both Lapis and his dad Leon Lapis and helps keep them out of trouble. In some episodes, Lamar ends up doing things for Lapis, as seen in Cow Buses, where Lamar has to help him find a new part for the bus.

Junichiro
Not much is known about Lamar's relationship with Junichiro in the show, except that he sometimes has feuds with him for his insane acts throughout the series. It is revealed that Lamar knew Junichiro before ever meeting him in Lamar's New House. Lamar does have very little patience with Junichiro, possibly less so than he does with Dolo, Levi, and Sean, as well as Lapis and Leon Lapis, whom Junichiro also frequently hangs out with all the time.

In General
Lamar often feuds with Julius Raster a lot of times in Season 2 and Season 3 of the series; Lamar sees Martha, Seychelle, Achelle Woods, and Liza Vasquez as allies since Season 3; Lamar has less trouble with with Danny Anguilla and David Sander at Calligraphy Studios than he does with Lapis and Leon Lapis; He has very little patience with Matthew Quartz of Watercolor Studios, possibly far less so than he does with Dolo, Levi and Sean, and he also has a hatred for Spanky as seen in Troubled Poodle. He was annoyed by Emma Pry, possibly more so than Levi and Sean. He becomes furious at I.M. Meen who makes a cameo in A Need Of Oil after he traps his nephew in a book.

Other Media
Lamar and Frylock seem to have problems with each other once in a while as seen in a preview of California City Aqua Teen Hunger Force and also has very little patience with Carl, possibly less so than Frylock has with Carl; Lamar is easily annoyed and irritated by the mooninites, more so than Frylock, and he also has little patience with Oglethorpe and Emory. Lamar does not approve of the actions of Master Shake, and Lamar often acts as a bigger brother to Meatwad, just as he does to Lapis Jr in California City; Lamar angrily calls out Master Man from Life In The Year 7500 in CCTV New Decade Party 2020, and he also gets angry at Mr. Penguin from Ice Island after he harasses him in the same special, causing him to shoot his laser lenses at him.

Trivia

 * Lamar is CCTV Productions's official mascot, though he is not present in the company's logo.
 * Lamar is the only California City Show character to have had a life prior to CCTV Productions, first having appeared in a pilot for a cartoon series The Wedgehead Comedy Show on December 7, 2017, though this was eventually scrapped thereafter by Wedgehead Studios as it was boring and focused too much on the character . He is not the same in this one though as he is in the show. He lacked a nose and only had moose antlers, and his voice in this project resembled more closely to Bubsy Bobcat's voice instead of his brooklyn voice that he has in eventual show that came months later. This was released as a bonus in the Season 3 pack of the series.
 * In Season 4, Lamar gets laser eyes as seen in the trailer for the fourth season. While this is nearly akin to that of Frylock's laser lenses, they're very different. Lamar's laser lenses can do things that Frylock's cannot do. Lamar is able to form laser balls while shooting lasers onto his hand, as well as being able to shoot unlimited rounds of energy, unlike Frylock. However, Lamar's eyes do have limitations, one is that unlike Frylock's laser lenses, Lamar's laser lenses fire much more slowly than Frylock's, and the two jewels on the back of his head act as energy suppliers for his laser lenses. Despite being slower, they are often more powerful.